Wednesday, October 04, 2006

LeBron James - Round 2


I just returned from Cleveland where I was re-united with LeBron James and director Derek Cianfrance for another project. We were shooting advertising content for Sprite. They are making a new web site called Project 23-23 where people can log in and create a mix for the soundtrack to LeBron's new Sprite commercial. The 3 winners' music will actually be used when the commercial airs during the NBA all-star break. I'll post up and let you guys know when the site is launched so you can do your best DJ Tiesto impersonation and hopefully win the contest. Rock On.

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